Study Shows the Benefits of Working With A Personal Trainer

As discussed previously, social support is crucial for initiating and maintaining exercise commitment. Lifestyle fitness coaching relies on a dialogue to discover what a person hopes to achieve, what he or she is willing to invest, to which activity is that person most likely to commit to. ‘Modern-day’ fitness is just that-a recent arrival on the landscape of life.  Health fitness professionals can be described as discoverers and explorers, deconstructing myths, mapping new terrain, in creating unforeseen possibilities for participation and active living.

While my clients and I see the benefits of working with a personal trainer on a daily basis,  a recent study conducted by supplementcritique.com to gauge consumer perceptions of personal fitness trainers reinforces that. The study found that an overwhelming number of people are satisfied with their experience when they worked with a personal trainer. The survey, conducted in the United States, targeted consumers that currently workout at least three times a week.

Key Takeaways :

• 83% of people that have used a personal trainer were satisfied with the results.
• Experience is the most important factor people consider when choosing a personal trainer, with 35% of respondents stating this was their most important consideration

Satisfied Customers

Of those surveyed, 56% of respondents who exercised three times or more per week stated that they had used the services of a personal trainer in the past. Of those that had used the services of a personal trainer as part of their workout regime, a whopping 83% were satisfied with the results, underlining the value that personal trainers bring to those looking to achieve their fitness goals.

Of those respondents that had not used a personal trainer in the past, there was a clear understanding of the benefit of using a personal trainer as evidenced by the fact that 68% of respondents believed that working with a personal trainer would help them reach their fitness goals.

Experience Matters

Consumers were asked what the most important factors they would consider when hiring a personal trainer. 35% of respondents said that the experience of the personal trainer was the most important factor followed by 27% of people saying that personality and likeability were most important. 26% of respondents cited cost as being the most important factor they would consider when choosing a trainer to work with.

Education

The study asked respondents what they thought was the education level of the average personal trainer. 61% of those surveyed believed that the average personal trainer has less than a college degree. 15% believed that the average education level was high school, while 46% believed that the average personal trainer had some college. 38% believed that the average personal trainer had obtained a college degree.

What is striking about this study is the satisfaction level that people have when they work with a personal trainer. Working with a personal trainer that you can connect with is far more likely to lead to you having success while also increasing your enjoyment level.

The study was conducted in April of 2015 in order to understand how personal trainers are perceived in the marketplace by consumers who make fitness a part of their daily lives. You can view the entire survey by clicking on the graphic below:

Karen Ashley